HOME BAKING BRAND
A content collaboration with Dolly's Delights, a home baking brand with a playful, retro-inspired aesthetic. Focused on branded graphics and short-form reels to bring the products to life online.
Content creation —graphics and reels
SCOPE
YEAR
LOCATION
2026
Las Vegas, NV
THE BRIEF
Dolly's Delights needed content that captured the warmth and personality of the brand, cookies and baked goods made with care, paired with a fun, retro visual style. The goal was on-brand graphics and reels that felt playful and inviting.
OUR APPROACH
I created branded graphics to promote specific items, like the strawberry shortcake cookies and lemon cookies, paired with short-form reels to give the brand some movement and personality online. Every piece stayed true to Dolly's playful, retro-inspired visual identity, from the bubble fonts down to the color palette.
THE CONTENT
THE RESULT
"Samantha did a great job and was very professional to work with. I really appreciated the guidance she gave me along the way."
— Dolly Delight’s Owner